company: Exicom
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Unveiling Harmony Direct 2.0 – Electric Fleet Charger
Background & Problem Statement Exicom is a leading player in India’s electric vehicle (EV) charging ecosystem. Known for its advanced charging solutions for fleets, public infrastructure, and OEMs – the brand was set to unveil its latest high performance product, the Harmony Gen 2 DC fast charger. The launch was planned as a digital and…
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Exicom Brand Refresh: Choose Smart. Charge Smart.
Background Electric mobility isn’t a niche anymore. It’s mainstream, and brutally competitive. What used to be a commodity race, has morphed into a brand game. Exicom’s EV chargers find themselves in this new landscape. Once viewed as a technical utility, EV chargers are now expected to combine experience, design, and intelligence. The market is evolving…