company: Swiggy
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Anywhere chat support for Delivery Executives
Swiggy launched an innovative “Outside Order Support” chat for its delivery partners. Now, delivery partners are busy people. So, what better way to guide them through this new feature, than a live-action video explainer featuring a delivery partner? Watch on!
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Gen AI Ad for Single-Origin Coffee Range
Background Swiggy’s InsanelyGood app was created to deliver premium, fresh groceries with a focus on quality and curation. One of its standout offerings was a collection of single-origin coffees from regions like Coorg, Wayanad, and Nepal. Brief The brief was to create a 15-second ad film that highlighted the provenance of these coffees and drove…
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Campaign films: Season’s EXTRA Earnings
Background & Problem Statement The year-end is a time when we get together with family and friends, celebrate and feast. This is probably why Swiggy hits its peak orders season between Christmas and New Year’s. In this super busy season, Swiggy relies heavily on Delivery Partners to handle the huge wave of incoming orders. They…