company: Tata Motors
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High-energy rap music video on Tata Women’s Cricket Premiere League
The Brief Tata launched its first-ever women’s cricket league, bringing together 19 teams from 16 group companies. For many of the women, this was their first time on a cricket field. Some had never played before, others had to balance work, home, and training to participate. To mark this milestone, Tata wanted to create a…
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Celebrating Rural Women in India’s Auto Manufacturing
This film celebrates TATA AutoComp’s commitment to empowering and including rural Indian women in the automotive sector. We capture inspiring stories from the factory floor and the villages around Pune – highlighting the mothers who encouraged their daughters to go to school, the daughters who braved working in the city – far from their villages,…